Sixth generation award-winning business owner, Super Joe Pardo left his family’s $100 million trucking business to help people to pursue the business and lifestyle of their dreams.

Guest Biography

Super Joe Pardo is a New Jersey-based, sixth generation award-winning business owner who works with businesses and owners to help them grow by focusing on their team, offer and process.

On April 2, 2014, Joe left his family’s $100 million business in the heavy duty truck industry to start his own consulting business. Founding the award-winning show, “The Business Podcast”. His platform helps owners pursue the business and lifestyle of their dreams. He went on to release three business and self-development books in three years.

Super Joe released the much anticipated “Sales Won’t Save Your Business” to further help business owners, managers, sales teams and aspiring leaders grow their business by focusing on the TOP (Team, Offer and Process) on March 2, 2018.

After over four years of being away from his family’s business, he returned on August 13, 2018. Super Joe’s mission is to build his family’s heavy duty truck repair shop into a franchise in 18 months. You can follow his journey through his podcast and youtube vlog.

In early-2019 Super Joe started production on his own TV show called The TOP with Super Joe Pardo. Super Joe travels to struggling businesses to help them grow by following his TOP formula which stands for Team, Offer and Process.

Show notes:

In this episode, you will learn:

  • What Joe learned working at his family's trucking business and how it shaped him as a business person.
  • How he started his podcast and own business
  • And we talk about the idea of legacy as a motivator to want to make an impact.

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Special thanks to Jim Kimo West for the music.