This week, I attended an evening event in Manhattan called FinCon Masters, billed as “The Premier Event for Top Financial Influencers.” The attendees were 100 bloggers, podcasters, authors, and creatives and featured emcee John Garrett, and presentations by James Altucher, Farnoosh Torabi, Lynnette Khalfani Cox, Chris Winfield, Andrew Fiebert, and Michael Schreiber. As an author of this blog, I decided to go to see what I can learn and how to improve the work that we are doing.

I enjoyed the networking and advanced level-talks. It was great to meet entrepreneurs in the financial space who are running their own businesses or actively developing side hustles.  The speakers covered a variety of subjects and James Altucher even gave me tips on how to consistently win at Monopoly.

Here are 3 key takeaways.

Be Everywhere

Lynnette Khalfani Cox was a Wall Street Journal reporter for CNBC and is an author of numerous books and personal finance expert who appears regularly on television and radio. She practices what she calls “Virtual Lynnette” meaning that she is purposefully blogging, appearing on television, publishing books, and posting to social media which opens up new opportunities. By being “everywhere,” new opportunities arise allowing her to reach and help more people.

Lynnette Khalfani Cox


@RunnymedeCap, @FARNOOSH, @OwnYourMoney

(photo: @tinacpowell)

Be Prolific 

Farnoosh Torabi is a financial reporter and author who has made regular appearances on the Today Show and Good Morning America, and has written for Glamour, Marie Claire and Oprah Winfrey's O Magazine. During her presentation on “Leveraging Your Book or Other Assets to Get Press” and in chatting with her afterwards, what I heard was “be prolific.” When she first launched her So Money Podcast two-years ago, she was releasing 5 episodes per week! This is important in establishing yourself, elevating your brand, and leveraging relationships.

How to Get 40 Hours of Work Done in 16.7

Chris Winfield is an entrepreneur and podcaster combining his three secret ingredients of structure, spirituality, and simplicity. Chris spoke about the Pomodoro Technique, a time management method developed by Francesco Cirillo in the late 1980s. The very practical approach is needed more than ever in our information abundant world.

Here's how it works:

  1. Choose a task;
  2. Set a timer for 25 minutes;
  3. Work on your task until the timer rings, then put a checkmark on a tracker;
  4. Take a five minute break (you just completed your first Pomodoro!); then
  5. Repeat steps 1-4 three more times, followed by a 15 minute break.
Chris Winfield


@jaltucher, @RunnymedeCap

(photo: @moshe_amsel)

What's Next

Thanks to PT Taylor for bringing FinCon Masters to New York. I made great contacts and came home inspired with ideas to put into action. If the Pomodoro technique helps me save time and accomplish more… then stay tuned!

Do you have projects that you've been putting off? What kind of things would you like to implement in 2017?